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Month: July 2014

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Internet Economy

Television doesn’t deliver the reach it used to.

July 25, 2014

Source: Gigaom Research Television ad spending crossed $75 billion in 2013. The core business model is in flux. As audience ratings shrink and viewers become fragmented across second and third screens television’s core deficiency of…

Month: July 2014

Television doesn’t deliver the reach it used to.

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